{"id":439,"date":"2023-09-08T17:10:00","date_gmt":"2023-09-08T11:40:00","guid":{"rendered":"http:\/\/mgt.ruh.ac.lk\/southajbi\/?p=439"},"modified":"2025-03-21T17:59:16","modified_gmt":"2025-03-21T12:29:16","slug":"volume-2-issue1","status":"publish","type":"post","link":"https:\/\/www.mgt.ruh.ac.lk\/southajbi\/?p=439","title":{"rendered":"Volume 3 Issue 1"},"content":{"rendered":"\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"gb-grid-wrapper gb-grid-wrapper-04d11867\">\n<div class=\"gb-grid-column gb-grid-column-b2825760\"><div class=\"gb-container gb-container-b2825760\"><div class=\"gb-inside-container\">\n<div class=\"gb-container gb-container-4bd5473e\"><div class=\"gb-inside-container\">\n\n<p><a href=\"http:\/\/mgt.ruh.ac.lk\/southajbi\/wp-content\/uploads\/2023\/09\/Page-3-Table-of-Contents.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">SAJBI \u2013 Content<\/a><\/p>\n\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-1f52db5e\"><div class=\"gb-container gb-container-1f52db5e\"><div class=\"gb-inside-container\">\n<div class=\"gb-container gb-container-5e5c0721\"><div class=\"gb-inside-container\">\n\n<p><a href=\"http:\/\/mgt.ruh.ac.lk\/southajbi\/wp-content\/uploads\/2023\/09\/Page-4-Editorial.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Editorial Note<\/a><\/p>\n\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-ea2c6778\"><div class=\"gb-container gb-container-ea2c6778\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-be18c1e1\"><div class=\"gb-container gb-container-be18c1e1\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n<\/div>\n\n\n<p><\/p>\n\n\n<div class=\"gb-container gb-container-4df70695\"><div class=\"gb-inside-container\">\n\n<p>Examining the Role of Advertising Value Perceptions in Driving<br>Engagement: A Framework for Assessing Hotel\/Restaurant Paid<br>Advertising Effectiveness on Facebook<br>Thanuka Mahesha de Silva<\/p>\n\n\n\n<p><strong><a href=\"http:\/\/mgt.ruh.ac.lk\/southajbi\/wp-content\/uploads\/2023\/09\/Paper-1.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Full Text<\/a> |<\/strong>&nbsp;<strong>Views | Citations<\/strong><\/p>\n\n\n\n<p>Business Rules Driven Automated Quality Assurance Governance<br>System for Higher Education<br>H.M.C. Pushpakumara, Prasad M. Jayaweera, and M.K. Wanniarachchige<\/p>\n\n\n\n<p><strong><a href=\"http:\/\/mgt.ruh.ac.lk\/southajbi\/wp-content\/uploads\/2023\/09\/Paper-2.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Full Text<\/a> |<\/strong>&nbsp;<strong>Views | Citations<\/strong><\/p>\n\n\n\n<p>Impact of Psychological Empowerment on Organizational<br>Citizenship Behaviour: A Study of Private Insurance<br>Companies in the Northern Province, Sri Lanka<br>T. Raveendran<\/p>\n\n\n\n<p><strong><a href=\"http:\/\/mgt.ruh.ac.lk\/southajbi\/wp-content\/uploads\/2023\/09\/Paper-3.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Full Text<\/a> |<\/strong>&nbsp;<strong>Views | Citations<\/strong><\/p>\n\n\n\n<p>A Bibliometric Analysis of Data Governance Research:<br>Trends, Collaborations, and Future Directions<br>B.B.D.S. Abeykoon, A.B. Sirisena<\/p>\n\n\n\n<p><strong><a href=\"http:\/\/mgt.ruh.ac.lk\/southajbi\/wp-content\/uploads\/2023\/09\/Paper-4.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Full Text<\/a> |<\/strong>&nbsp;<strong>Views | Citations<\/strong><\/p>\n\n\n\n<p>Factors Affecting Postgraduate Student\u2019s Intention in Using<br>an E-examination System During the Covid-19 Pandemic:<br>Application of UTAUT Model<br>B.D.T.M. Kamalasena, A.B. Sirisena<\/p>\n\n\n\n<p><strong><a href=\"http:\/\/mgt.ruh.ac.lk\/southajbi\/wp-content\/uploads\/2023\/09\/Paper-5.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Full Text<\/a> |<\/strong>&nbsp;<strong>Views | Citations<\/strong><\/p>\n\n<\/div><\/div><div class=\"pvc_clear\"><\/div><p id=\"pvc_stats_439\" class=\"pvc_stats all  \" data-element-id=\"439\" style=\"\"><i class=\"pvc-stats-icon medium\" aria-hidden=\"true\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"far\" data-icon=\"chart-bar\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\" class=\"svg-inline--fa fa-chart-bar fa-w-16 fa-2x\"><path fill=\"currentColor\" d=\"M396.8 352h22.4c6.4 0 12.8-6.4 12.8-12.8V108.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v230.4c0 6.4 6.4 12.8 12.8 12.8zm-192 0h22.4c6.4 0 12.8-6.4 12.8-12.8V140.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v198.4c0 6.4 6.4 12.8 12.8 12.8zm96 0h22.4c6.4 0 12.8-6.4 12.8-12.8V204.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v134.4c0 6.4 6.4 12.8 12.8 12.8zM496 400H48V80c0-8.84-7.16-16-16-16H16C7.16 64 0 71.16 0 80v336c0 17.67 14.33 32 32 32h464c8.84 0 16-7.16 16-16v-16c0-8.84-7.16-16-16-16zm-387.2-48h22.4c6.4 0 12.8-6.4 12.8-12.8v-70.4c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v70.4c0 6.4 6.4 12.8 12.8 12.8z\" class=\"\"><\/path><\/svg><\/i> <img loading=\"lazy\" decoding=\"async\" width=\"16\" height=\"16\" alt=\"Loading\" src=\"https:\/\/www.mgt.ruh.ac.lk\/southajbi\/wp-content\/plugins\/page-views-count\/ajax-loader-2x.gif\" border=0 \/><\/p><div class=\"pvc_clear\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Examining the Role of Advertising Value Perceptions in DrivingEngagement: A Framework for Assessing Hotel\/Restaurant PaidAdvertising Effectiveness on FacebookThanuka Mahesha de Silva Full Text |&nbsp;Views | Citations Business Rules Driven Automated Quality Assurance GovernanceSystem for Higher EducationH.M.C. Pushpakumara, Prasad M. Jayaweera, and M.K. Wanniarachchige Full Text |&nbsp;Views | Citations Impact of Psychological Empowerment on OrganizationalCitizenship Behaviour: &#8230; <a title=\"Volume 3 Issue 1\" class=\"read-more\" href=\"https:\/\/www.mgt.ruh.ac.lk\/southajbi\/?p=439\" aria-label=\"More on Volume 3 Issue 1\">Read more<\/a><\/p>\n<div class=\"pvc_clear\"><\/div>\n<p id=\"pvc_stats_439\" class=\"pvc_stats all  \" data-element-id=\"439\" style=\"\"><i class=\"pvc-stats-icon medium\" aria-hidden=\"true\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"far\" data-icon=\"chart-bar\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\" class=\"svg-inline--fa fa-chart-bar fa-w-16 fa-2x\"><path fill=\"currentColor\" d=\"M396.8 352h22.4c6.4 0 12.8-6.4 12.8-12.8V108.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v230.4c0 6.4 6.4 12.8 12.8 12.8zm-192 0h22.4c6.4 0 12.8-6.4 12.8-12.8V140.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v198.4c0 6.4 6.4 12.8 12.8 12.8zm96 0h22.4c6.4 0 12.8-6.4 12.8-12.8V204.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v134.4c0 6.4 6.4 12.8 12.8 12.8zM496 400H48V80c0-8.84-7.16-16-16-16H16C7.16 64 0 71.16 0 80v336c0 17.67 14.33 32 32 32h464c8.84 0 16-7.16 16-16v-16c0-8.84-7.16-16-16-16zm-387.2-48h22.4c6.4 0 12.8-6.4 12.8-12.8v-70.4c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v70.4c0 6.4 6.4 12.8 12.8 12.8z\" class=\"\"><\/path><\/svg><\/i> <img loading=\"lazy\" decoding=\"async\" width=\"16\" height=\"16\" alt=\"Loading\" src=\"https:\/\/www.mgt.ruh.ac.lk\/southajbi\/wp-content\/plugins\/page-views-count\/ajax-loader-2x.gif\" border=0 \/><\/p>\n<div class=\"pvc_clear\"><\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"image","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-439","post","type-post","status-publish","format-image","hentry","category-article","post_format-post-format-image"],"a3_pvc":{"activated":true,"total_views":98,"today_views":0},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Volume 3 Issue 1 - South Asian Journal of Business Insights<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mgt.ruh.ac.lk\/southajbi\/?p=439\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Volume 3 Issue 1 - South Asian Journal of Business Insights\" \/>\n<meta property=\"og:description\" content=\"Examining the Role of Advertising Value Perceptions in DrivingEngagement: A Framework for Assessing Hotel\/Restaurant PaidAdvertising Effectiveness on FacebookThanuka Mahesha de Silva Full Text |&nbsp;Views | Citations Business Rules Driven Automated Quality Assurance GovernanceSystem for Higher EducationH.M.C. 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